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ALIDI Launches Nestle Purina Sales in Kostroma


ALIDI starts distribution of pet food Nestle Purina in Kostroma region.

ALIDI and Nestle cooperation in the field of pet food distribution started in June 2007 when ALIDI opened Neslte Purina Sales Departments in Nizhny Novgorod, Riazan and Penza, one month later the sales department was launched in Penza. ALIDI needed less than a year to enlarge coverage twofold: in March 2008 company started distribution of Nestle Purina in Ukhta and Syktyvkar and on October, 1 the distribution was launched in ALIDI newly opened branch in Kostroma.

“The launch of Nestle Purina in three regions is very important for our business. This result proves that our operations conform completely to our customer’s requirements, - comments Alexander Akulichev, Head of Nestle Department at ALIDI Group. – New sales department started its operations in time according to the plan thanks to the experience ALIDI has in the business development of its branches and thanks to the team of professionals involved in the process”.

About Nestle:
Nestlй with headquarters in Vevey, Switzerland was founded in 1866 by Henri Nestlй and is today the world's leading nutrition, health and wellness company. Sales for 2007 were CHF 107.6 bn, with a net profit of CHF 10.6 bn. The company employs around 276 050 people and has factories or operations in almost every country in the world. To learn more about Nestle, please refer to www.nestle.com