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ALIDI and Ehrmann: a distributor contract was signed


According to the accepted strategy of the company development ALIDI is proceeding with its distributor portfolio enlargement. In March, 2007 ALIDI became Ehrmann Company’s distributor on the territory of Nizhny Novgorod. Ehrmann has been realizing its business in Russia since the year of 1995. Its proper plant was built in Moscow in the year of 2000. Nowadays the company is presented by such key brands as Ehrmigurt”, “Extra udovolstvie”, “Uslada"," Alpenland”, “Smetanovna”, “Mon-Ami" and "Ehrmik". Ehrmann Company is among the market leaders, it develops actively, reacts quickly to demand changes producing news. “Now ALIDI is presented in one more goods category – sour milk products, - Aleksey Kolegov, Commercial Director of the Company, says. – Enlarging our portfolio of distributor contracts ALIDI actively comes into new markets. On the territory of the warehouse in Nizhny Novgorod new refrigerating equipment for perishable sour milk products storage is installed.” In March, 16 the first departure of the commercial representatives took place. Judging by the first results one can say that Ehrmann’s range of goods (there are more than 140 goods names in it) is claimed.